Posts tagged breaking rules
Why I started savve - and consciously broke 2 fundamental rules of branding in the process

I have been an employee most of my working life. I left university many years ago after graduating with an astonishingly useless degree in - ahem - German Language & Literature, and another year spent earning another qualification based on studying Religious Studies and Film*. I was very well qualified to drift through life, and, as it turns out in my 20s I was quite good at that. But the good thing about drifting through life not knowing what you want and what you are good at, is that you go a lot of places, work a heap of different types of jobs, work with and for people who are brilliant and people who are fools (and several who are a destructive mix of both).

If you can keep your eyes and your mind open, you learn a lot about different kinds of businesses.

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